Privacy Policy

Information We Collect

We may collect the following categories of personal information:

Personal Information

• Name
• Email address
• Phone number
• Mailing and billing address
• Company or facility information
• Membership details
• Event registration information

Payment Information

Payments are processed securely through our third-party payment processor, Stripe. We do not store full credit card numbers or card security codes (CVV) on our servers.

Website & Technical Information

• IP address
• Browser type
• Device information
• Website usage activity
• Pages viewed
• Referral sources
• Search history and interactions with our Website

Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Improve website functionality and user experience
• Analyze website traffic and performance
• Remember user preferences
• Support marketing and advertising efforts
• Recognize returning visitors
• Maintain secure login sessions

You may adjust your browser settings to disable cookies; however, portions of the Website may not function properly.

How We Use Information

We may use your information to:

• Provide memberships, educational content, and services
• Process transactions and payments
• Manage event registrations
• Respond to inquiries and customer support requests
• Send membership, operational, and administrative communications
• Send newsletters, marketing emails, and promotional communications
• Improve Website functionality and user experience
• Analyze trends and Website performance
• Maintain security and prevent fraud
• Comply with legal obligations

Marketing Communications

By providing your email address or phone number, you may receive communications related to:

• Membership updates
• Industry news
• Events and educational offerings
• Marketing promotions
• Regulatory updates
• Surveys and announcements

You may unsubscribe from marketing emails at any time using the unsubscribe link included in our emails.

You may opt out of SMS communications by replying STOP to any text message.

Memberships & Subscription Renewals

You agree to a 12-month membership commitment. You may cancel at any time to stop future renewals; however, no refunds will be issued for the remaining term. This membership will automatically renew for successive 12-month terms at the then-current rate unless canceled at least 30 days prior to the renewal date.

Third-Party Service Providers

We may share information with trusted third-party service providers that help operate our business and Website, including providers for:

• Payment processing
• Membership management
• Email and SMS communications
• Event hosting and webinars
• Website hosting and security
• Analytics and reporting
• Customer relationship management (CRM)

These providers may include platforms such as Stripe, ActiveCampaign, Google Analytics, Zoom, WordPress, and related technology partners.

We only share information reasonably necessary for these providers to perform services on our behalf.

Analytics Programs

We use Google Analytics and similar technologies to understand Website traffic and usage patterns.

To learn more about Google Analytics or opt out, please visit:
Google Analytics Opt-out Browser Add-on.

California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:

• The right to know what personal information we collect and how it is used
• The right to request deletion of personal information
• The right to request correction of inaccurate information
• The right to opt out of the sale or sharing of personal information
• The right to limit the use of sensitive personal information
• The right not to receive discriminatory treatment for exercising your privacy rights

We do not sell personal information as traditionally understood. However, certain website analytics or advertising technologies may be considered “sharing” under California law.

To exercise your California privacy rights, please contact us at
privacy@rcfeassociation.org.

Data Security & Retention

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

We retain personal information only as long as reasonably necessary for business, operational, legal, accounting, or compliance purposes.

Children’s Privacy

Our Website and services are intended for adults and business professionals. We do not knowingly collect personal information from individuals under the age of 18.

If we become aware that personal information has been submitted by a minor, we will take reasonable steps to delete such information.

Third-Party Websites

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices, policies, or content of those third-party websites.

We encourage users to review the privacy policies of any external websites they visit.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes.

Any updates will be posted on this page with the updated effective date.

Continued use of the Website after changes are posted constitutes acceptance of the revised Privacy Policy.